Check out the first commercial for popular clothing store H&M featuring Lana Del Rey.
Del Rey models H&M’s Autumn/Winter collection while singing ‘Blue Velvet’ made popular by Tony Bennett.
Del Rey’s involvement with H7M was annoucned back in July and already appears in print ad campagins for the company. It is expected to be shown on UK and US TV in the coming weeks.
What do you think of the clip?